Deep Dive Into Design
Graphic design. Fashion design. Interior design. Product design. No matter the discipline, we’re all in the same boat. Try to solve a problem, and look good doing it.
Your Dad might think you spend your days picking out pretty colours and over priced materials, but we know it goes deeper than that. A lot deeper.
We were joined by the She Creates community as we invited some of the best creative minds in the game to chat all things design. Spanning a broad cross section of the industry, our panelists have worked across design agencies, fashion houses and architecture firms. We discussed the intricacies of their roles, the (possibly surprising) differences and parallels between methodologies, where they source their inspiration and how they’ve continuously adapted to changes in trends and technology.
Hosted at Soda Objects, we couldn’t ask for a more fitting space to be surrounded by beautiful objects while being immersed in all things design.
Fresh faced, seasoned, somewhere in between, or just an enthusiast, this event was for anyone and everyone interested in the world of design. Even you Dad.
Keep an eye out for future events.
Enjoy the panel discussion, thanks to Merlin
Browse the gallery, thanks to Jessie Showell Design
The Speakers
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The Speakers --
Sam Pearce, Co-Founder and Head of Content
at Frame
As one of Australia’s premier graphic and digital designers, Sam’s cutting-edge web and interface work leads the industry. Over an already 20 year career his global client list has included Disney, Nickelodeon, Adidas, Mitsubishi and Warner Brothers.
Vanessa Pearce, Founder and Creative Director
at The Wolf Gang
Vanessa is the brains behind cult womenswear brand The Wolf Gang, offering an elevated range of fashion, accessories and jewellery. Inspired by a love of travel, Vanessa founded The Wolf Gang after roles in Adelaide and Sydney with Sass & Bide and completed her Bachelor of Communications.
Jaana Bithell, Associate Interior Designer
at Studio Nine Architects
A highly passionate and detailed designer who recognises the true value of design as a tool of communication, Jaana has combined her strong design sensibility with her wealth of onsite experience to projects such as the multi award-winning The Mill Studio, eleven Restaurant & Bar, The District Bar at SkyCity Adelaide, Vault91 Bar and Tic:Toc’s Head Office.
Max Hunt, Owner of Hunt Furniture
Observing the Australian design landscape, Max noticed a gap: the market was saturated with high-priced designs and inexpensive imitations. He pondered, "How can I design products that are both authentic and affordable?" This introspection gave birth to Hunt Furniture.
Hunt's mission is clear: to champion authentic Australian design that's both elegant and accessible. By tapping into South Australia's rich manufacturing expertise, Hunt aims to simplify design without compromising its essence.
The Sponsors
Partner Sponsors
Major sponsors
Peach streamlines complex workflows and powers the creative industry. Any screen, anywhere, anytime. Peach Video delivers video ads to TV, on-demand, online and agencies in over 150 countries.
Merlin provides high quality full service video production.
The Adelaide Advertising & Design Club initiates and supports a wide variety of educational programs, exhibitions, publications, social events and other industry networking opportunities - including She Creates.
Cluse & Co is a full service agency providing quality data driven marketing recommendations.
Whether it be a creative portrait session with one person, or collaborating with a team, to bring beautiful fashion images together — Alice Healy’s photography is a way of capturing the beauty she sees in everybody.
